Marketing Blog

Author: Content Analytics

How Data Management and Content Will Lead the Way in 2018

We’ve been talking about 2018, and what we think the big stories are going to be this year. You can read our first post here and our second, with insights and some pretty fantastic wisdom (along with his signature humor) from our VP of Business Development Kenji Gjovig, here.

Five eCommerce Trends We're Following in 2018

While there are some trends that are so obvious they don’t need mentioning (Mobile shopping will increase! Companies and consumers will use social media platforms for e-commerce a lot more!)  there are others that we’re following that are just as intriguing and not as widely covered.

Bricks to Clicks: Competing in an Omnichannel World

Bricks to Clicks: Chapter Nine Summary

In our ninth (and final) post in our “Bricks to Clicks” summary series, (you can read our last post HERE), we’re talking about chapter nine of Content Analytics founder and CEO David Feinleib’s book Bricks to Clicks: Why Some Brands Will Thrive in E-Commerce and Others Won't.

Would you like a free copy of Bricks to Clicks? We'll send you one. Click Here.

Content Analytics White Paper: Identifying and Implementing Best Practices for Product Pages

As more and more shoppers turn to the web or a mobile device as their primary shopping outlet, they rely increasingly on what they read online. Brands and sellers are learning that they need to invest as much time, energy and resources into the quality of their product pages as they do every other aspect of product development.

Content Analytics Launches Latest eBook: Winning in Online Assortment

The Content Analytics platform does many things and solves many data and content management problems for eCommerce. If you think of our cloud-based solution as a bridge between brands and retailers and note our history of working with many of the largest of both, you can come to understand and appreciate the unique knowledge base that gives us in a variety of areas.

How the E-commerce Flywheel Feeds Online Success

Bricks to Clicks: Chapter Eight Summary

In our eighth post in our “Bricks to Clicks” summary series, (you can read our last post HERE) this week, we’re talking about chapter eight of Content Analytics founder and CEO David Feinleib’s book Bricks to Clicks: Why Some Brands Will Thrive in E-Commerce and Others Won't.

Amazon is Google’s Biggest Competitor

Back in 2014, former Google CEO and current Alphabet Chairman, Eric Schmidt, told a live audience in Berlin that his company’s biggest search competitor was not Bing or Yahoo. It was Amazon.

How Innovation and Experimentation is Defining Successful Retailers

Bricks to Clicks: Chapter Seven Summary

In our seventh post in our “Bricks to Clicks” summary series, (you can read our last post HERE) this week, we’re talking about chapter seven of Content Analytics founder and CEO David Feinleib’s book Bricks to Clicks: Why Some Brands Will Thrive in E-Commerce and Others Won't.

INFOGRAPHIC: 2017 Holiday Online Spending Breakdown

It’s “fasten your seatbelt” season for the retail world. How will 2017 shape up? We pulled some metrics we thought were worth celebrating.

Content Analytics Master Catalog: One-Stop Digital Asset and Content Health Management Portal

Bricks to Clicks: Chapter Six Summary

In our sixth post in our “Bricks to Clicks” summary series, (you can read our last post HERE) this week, we’re talking about chapter six of Content Analytics founder and CEO David Feinleib’s book Bricks to Clicks: Why Some Brands Will Thrive in E-Commerce and Others Won't.

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