I wasn’t surprised to see just how packed #Shoptalk was this year. The eCommerce space is clearly heating up; last year the crowd was half this size. I’m guessing that next year, the crowd will be twice what it was in 2018.
At Content Analytics, we enjoy partnerships with some of the world’s biggest retailers, including Walmart. Content Analytics has been one of Walmart’s strategic content partners since the beginning of both our platform and the launch of the retailer's Content Service Provider (CSP) program. We forged our first version of our dashboard in Walmart’s conference rooms, and the result is a unique...
While it doesn’t compare to the holiday season, Easter is still a big spending holiday for U.S. consumers. As those pink, blue, and yellow-themed displays are already filling the store aisles, we thought it was the ideal time to talk about how online retailers can get into the Easter game and capture some significant revenue before we head into summer.
Case Study: Dorel Industries Enjoys 60-Day 380% ROI using Content Analytics eCommerce Management Platform
Dorel, leading manufacturer of home and juvenile goods, knew they needed to work with a standard-bearer for content management, online eCommerce measurement, and workflow solutions. The Dorel team partnered with Content Analytics, the industry’s only end to end content management, monitoring, and online product management tool based on the platform’s flexibility to deliver quick, measurable,...
Empowering Brands to Capture Every Online Revenue Opportunity
More than ever, shoppers are turning to the convenience and speed of buying online and picking up in store (BOPIS).
72% of consumers have experimented with BOPIS1 and 50% of Target’s online orders were fulfilled by a store this year.2
By Kenji GjovigVP Partnerships & Business Development
Last week I wrote about Target’s Item & Product Content Summit that was held in Minneapolis in late Feb (read here). It is exciting for Content Analytics to partner with a leading omnichannel retailer like Target. They are making press-worthy, creative and strategic decisions to compete in the increasingly digital world. (We wrote about...
While St. Patrick's Day may not be the biggest earner in terms of U.S. holidays (depending on what source you check, it’s typically ranked last after all the biggies, like Mother’s Day, Halloween and Valentine’s Day), it still brings in a nothing-to-be-sneezed-at $5-plus billion annually.
By Kenji Gjovig
VP Partnerships & Business Development